Forecasting
Six months of actuals and a six-month forward projection generated by the Bedrock forecasting model.
Scenario controls
Every chart and KPI below updates instantly
Forecast Spend (Mar)
$180K14.8%
Forecast Conversions
3,27822.9%
Forecast Revenue
$877K28.6%
Forecast CAC
$58.205.7%
Forecast ROAS
4.89x12.2%
Spend and revenue — actual versus forecast
In $000s. Dashed series are model projections.
Conversions
Actual versus forecast
Customer acquisition cost
Lower is better
ROAS
Blended return on ad spend
Forecast detail
Expected scenario
| Month | Type | Spend ($K) | Conversions | Revenue ($K) | CAC | ROAS |
|---|---|---|---|---|---|---|
| Apr | Actual | 112.0 | 1,810 | 468 | $66.20 | 4.18x |
| May | Actual | 126.0 | 2,020 | 512 | $64.80 | 4.06x |
| Jun | Actual | 131.0 | 2,180 | 548 | $63.40 | 4.18x |
| Jul | Actual | 139.0 | 2,290 | 574 | $63.00 | 4.13x |
| Aug | Actual | 144.0 | 2,410 | 611 | $62.80 | 4.24x |
| Sep | Actual | 152.0 | 2,560 | 648 | $62.40 | 4.35x |
| Oct | Forecast | 156.3 | 2,668 | 682 | $61.70 | 4.36x |
| Nov | Forecast | 160.7 | 2,780 | 717 | $61.00 | 4.47x |
| Dec | Forecast | 165.2 | 2,897 | 754 | $60.30 | 4.57x |
| Jan | Forecast | 169.8 | 3,019 | 793 | $59.60 | 4.67x |
| Feb | Forecast | 174.6 | 3,146 | 834 | $58.90 | 4.78x |
| Mar | Forecast | 179.5 | 3,278 | 877 | $58.20 | 4.89x |