Campaign Performance
Every active campaign across connected advertising platforms, scored against the account profitability floor of 3.1x ROAS.
Filtered Spend
$1,305,7004.8%
12 campaigns
Conversions
22,75011.4%
Blended CAC
$57.396.2%
Blended ROAS
4.12x5.1%
CTR 2.68%
Filters
Combine platform, audience, geography, launch window and performance status
Campaigns
Green rows are high performing, red rows are below the profitability floor
| Campaign | Platform | Spend | Impressions | Clicks | Conversions | CAC | ROAS | Status |
|---|---|---|---|---|---|---|---|---|
Always-On Brand Search Loyalty Members · Northeast | Google Ads | $184,200 | 8.42M | 312,400 | 4,180 | $44.10 | 6.20x | High performing |
Retargeting — Cart Recovery Cart Abandoners · West | Meta Ads | $96,800 | 5.21M | 198,600 | 2,740 | $35.30 | 5.90x | High performing |
Spring Collection Prospecting Lookalike 1% · Southeast | Meta Ads | $142,500 | 9.84M | 214,800 | 1,980 | $71.90 | 3.20x | Needs attention |
Non-Brand Search — Category New Prospects · Midwest | Google Ads | $168,400 | 6.12M | 246,100 | 2,260 | $74.50 | 3.40x | On track |
Video Awareness — Q3 New Prospects · West | YouTube | $121,000 | 12.48M | 96,200 | 1,140 | $106.10 | 2.10x | Underperforming |
Professional Audience Push High-Value Shoppers · Northeast | LinkedIn Ads | $88,600 | 2.14M | 54,800 | 962 | $92.10 | 2.80x | Needs attention |
Shopping Feed — Bestsellers High-Value Shoppers · Southeast | Google Ads | $132,900 | 7.42M | 268,400 | 3,120 | $42.60 | 5.40x | High performing |
TikTok Creator Collabs Lookalike 1% · Southwest | TikTok Ads | $74,300 | 8.96M | 184,200 | 806 | $92.20 | 2.40x | Underperforming |
Win-Back Email + Display Win-Back · Canada | Display Network | $52,400 | 4.18M | 62,400 | 484 | $108.30 | 1.90x | Underperforming |
Loyalty Reactivation Loyalty Members · Midwest | Meta Ads | $68,200 | 3.12M | 118,400 | 1,620 | $42.10 | 5.10x | High performing |
Regional Store Traffic New Prospects · Southwest | Google Ads | $61,800 | 2.86M | 88,600 | 918 | $67.30 | 3.60x | On track |
Amazon Sponsored Products High-Value Shoppers · West | Amazon Ads | $114,600 | 5.64M | 202,800 | 2,540 | $45.10 | 5.00x | High performing |